Dr. Iman Qasab

Qualification / FieldDescription
Bachelor's DegreeBachelor in Business Administration – Faculty of Economics, University of Aleppo (Grade: Good, 2002)
Postgraduate DiplomaPostgraduate Diploma in Business Administration – Faculty of Economics, University of Aleppo (Grade: Very Good, 2003)
Master's DegreeMaster in Business Administration – Faculty of Economics, University of Aleppo (Grade: Excellent, 2008)
Master's Thesis Title"The Impact of Implementing Resource Management Policies on Enhancing Employee Performance in the Banking Sector: A Field Study – Case Study: Incentives at the Commercial Bank of Syria"
Doctoral Degree (PhD)PhD in Business Administration (Marketing Specialization) – Faculty of Economics, University of Aleppo (Grade: Excellent, 2012)
PhD Thesis Title"The Impact of Factors Supporting Market Orientation on the Export Performance of Exporting Companies: A Field Study on Syrian Textile Companies"

Contact
  • Iman.kassab@su.edu.sy
Iman Qasab
Experiences:

Institution & FacultyAppointment DetailsCourses Taught
Faculty of Economics, University of AleppoAcademic Year 2014/2015Marketing Research, Pricing Policy, Distribution, Services Marketing, Financial Management, Marketing Information Systems (MKIS), Principles of Marketing.
Faculty of Business and Management, Al-Shahba Private UniversityFull-time Faculty Member (2012/2013 – 2013/2014)Strategic Marketing, Sales Management, Personal Selling, International Marketing, Marketing Channels, Basics of Marketing, Promotion Management, Pricing, Project Management, Consumer Behavior, Financial Services Marketing.
Al-Shahba Private UniversityPart-time Faculty Member (2014/2015 – 2017/2018)Financial Services Marketing, Consumer Behavior, Strategic Marketing, Distribution and Marketing Facilities Management, Industrial Marketing (B2B).

Researches:

A study of the impact of factors supporting export-oriented activities: A field study on Syrian textile companies

- University of Aleppo Research Journal

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The impact of environmental factors as a mediating variable on the relationship between market orientation and export performance

- University of Aleppo Research Journal

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A study of the relationship between market orientation and export performance: A field study on Syrian textile companies

- University of Aleppo Research Journal

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